What did the ocean say to the beach? Nothing, it just waved. How much room do fungi need to grow? As mushroom as possible!
April is the perfect time to get outside, plant a tree, and share corny jokes with your friends to celebrate the incredible planet we live on. Why’s that? Earth Day is Friday, April 22nd! We’ll be joining nature lovers around the world to draw attention to the environmental issues we’re facing.
Connect your store with a nonprofit that believes investing in the Earth is investing in a more just future.
- Earth Day Network — diversifying, educating, and activating the environmental movement worldwide.
- Outdoor Afro — celebrating and inspiring Black connections and leadership in nature.
- Earth Guardians — inspiring and training diverse youth to be effective leaders in the environmental, climate and social justice movements.
- National Resources Defense Council — fighting for every person’s right to clean air, clean water, and a healthy community.
- Australian Youth Climate Coalition (AYCC) — building a movement of young people leading solutions to the climate crisis.
- One Tree Planted — on a mission to make it simple for anyone to help the environment by planting trees!
- Oceana — protecting & restoring the world’s oceans on a global scale.
- Communities for a Better Environment (CBE) — building people’s power in California’s communities of color and low income communities to achieve environmental health and justice.
- Conservation Legacy – engages future leaders who protect, restore, and enhance our nation’s lands through community-based service.
- NYC Environmental Justice Alliance — membership network linking grassroots organizations from low-income neighborhoods and communities of color in their struggle for environmental justice.
- WE ACT for Environmental Justice — building healthy communities by ensuring that low income, people of color participate in the creation of environmental health policies and practices.
- Youth Vs. Apocalypse — a diverse group of young climate justice activists working together to lift the voices of youth, in particular youth of color and working class youth.
- Environmental Defence Canada — working with government, industry and individuals to defend clean water, a safe climate and healthy communities.
April is a time for healing. Spring has sprung, and we’re taking care of our backyards, neighbors, bodies, and minds. Buddy up with your shoppers to do the same!
Alcohol Awareness Month
Shatterproof — dedicated to reversing the addiction crisis in the United States.
Amy Winehouse Foundation — supporting, informing and inspiring young people to make better choices about drugs and alcohol and reach their full potential.
To Write Love on Her Arms — presenting hope and finding help for people struggling with depression, addiction, self-injury, and suicide.
Sexual Assault Awareness Month
Rape, Abuse, & Incest National Network (RAINN) — the nation’s largest anti-sexual violence organization.
DC Rape Crisis Center (DCRCC) — dedicated to creating a world free of sexual violence.
Resilience: Advocates for Ending Violence — responding to, reducing, and preventing domestic and sexual violence in Ottawa and Allegan counties.
Prevention of Cruelty to Animals Month
Best Friends Animal Society — the nation’s largest sanctuary for homeless and special-needs animals, taking the entire country to no-kill by 2025.
Farm Sanctuary — ending farm animal abuse and changing the way society views and treats farm animals.
APOPO — creating a better world as a global leader in scent detection animals.
April 2nd — World Autism Awareness Day
Turning Pointe Autism Foundation — creating best practice learning environments to increase independence, improve communication and socially appropriate behaviors.
NEXT for Autism — transforming the national landscape of services for people with autism by strategically designing, launching, and supporting innovative programs.
Autistic Self Advocacy Network — advancing the principles of the disability rights movement with regard to autism.
April 7th — #WorldHealthDay
Asian & Pacific Islander American Health Forum (APIAHF) — influencing policy, mobilizing communities, and strengthening programs and organizations to improve the health of Asian Americans, Native Hawaiians, and Pacific Islanders.
Hui Mālama Ola Nā ʻŌiwi — dedicated to improving the health & well-being of Hawaiʻi island so that all residents can Live Longer & Feel Better, Together.
St. Jude Children’s Research Hospital — leading the way the world understands, treats and defeats childhood cancer and other life-threatening diseases.
April 11th – 17th — Black Maternal Health Week
Black Women’s Health Imperative — the only national organization dedicated solely to improving the health and wellness of our nation’s 21 million Black women and girls.
Mamatoto Village — offering creative solutions to combating health disparities for Black womxn, moms, babies and their families.
Black Mamas ATX — ensuring that Black women survive and thrive before, during and after childbirth.
The Doula Project — providing free compassionate care and emotional, physical, and informational support to people across the spectrum of pregnancy.
National Association to Advance Black Birth — combating the effects of structural racism within maternal and infant health to advance black birth outcomes.
April 12th – 16th — National Youth Violence Prevention Week
Futures Without Violence — working to end violence against women and children around the world.
Los Angeles Maritime Institute — providing a forum where youth can continue to overcome the challenges they face daily as young adults.
Children’s Defense Fund — ensuring every child a Healthy Start, a Head Start, a Fair Start, a Safe Start and a Moral Start in life and successful passage to adulthood with the help of caring families and communities.
April 17th — International Bat Appreciation Day
April 23rd — Day of Silence
GLSEN — creating a better world for LGBTQ students.
Martha P. Johnson Institute — protecting and defending the human rights of BLACK transgender people.
LGBTQ Victory Institute — building a world where the LGBTQ community is represented at every level of government.
April 30th — Arbor Day
Trees Atlanta — protecting and improving Atlanta’s urban forest by planting, conserving, and educating.
National Forest Foundation — engaging Americans in promoting the health and public enjoyment of our National Forests.
The Arbor Day Foundation — helping others understand and use trees as a solution to many of the global issues we face today, including air quality, water quality, a changing climate, deforestation, poverty, and hunger.
The best time to plant a tree was 20 years ago. The second best time is now. Take that literally this Earth month and make the world a little greener. Take it figuratively and commit yourself to bettering the world in 2021.
Shoppers want brands that share their beliefs and take concrete steps towards change. Choose the holiday that resonates with you and your customers and you’ll be on your way!