It’s officially the first month of Spring, and we’re looking forward to the weather warming and baby animals gracing our Instagram feeds. While we dream about blooming poppies and litters of otter pups, we’ll also be uplifting our community by celebrating March awareness holidays starting with Women’s History Month and International Women’s Day on March 8th!
Beginning as Women’s History Week, it’s in its 34th year as a month-long tribute to how far women have come and a resource for driving forward gender & civil rights. The team at DailyKarma is proud to support all the women that make life beautiful. Diversity of sex and gender expression makes the world richer and we oppose any celebration that excludes women on the basis of racism or gender essentialism.
Looking to get your brand and customers on board and spread some love? We recommend connecting with an incredible organization like Women For Women International, the National Women’s Law Center, Planned Parenthood, or She Should Run.
Fired up to do good after exploring their work? We have a round up of March holidays that you can use to inspire your customers and share your brand’s mission.
Endometriosis Awareness Month
Linking up perfectly with Women’s History Month, take some time to spread the word about endometriosis and support a nonprofit working to make the disorder visible and understood. Let’s de stigmatize sexual health! Donate to the Endometriosis Association or the Center for Reproductive Rights to fund research and support.
March 1st-7th — Eating Disorders Awareness Week
More than 30 million people in the US will suffer from an eating disorder in their lifetime (Journal of Biological Psychiatry). Over 70% will not seek treatment due to stigma (National Eating Disorders Association). Running a campaign this week does two incredible things; you’ll raise money for helping those struggling and you’ll help reduce the shame associated with it.
March 1st is also Self-injury Awareness Day. Break down stereotypes about mental health and support the National Association of Anorexia Nervosa and Associated Disorders (ANAD) or the Crisis Text Line.
March 3rd — World Wildlife Day
This year’s theme is “Forests and Livelihoods: Sustaining People and Planet.” Use your platform to teach about the importance of forest species and ecosystems to indigenous and local communities. Roughly 28% of the world’s land surface is managed by indigenous peoples (United Nations)! Support the movement for sustainable relationships with the environment and the life that thrives within and around them. Donate to the National Wildlife Federation, the Sierra Club, or Defenders of Wildlife.
March 13th — K9 Veterans Day
Give a bark about the dogs who work tirelessly to make life safer, happier, and cuter. Fundraise for an organization that trains and places service dogs with those in need like Paws With A Cause or Pets for Vets.
March 17th — St. Patrick’s Day
Wear green, feel lucky, and share something new about Irish history and culture with your customers. Show your love for local bookstores and read Colm Tóibín. Support a nonprofit like the St. Patrick Center, the Irish Repertory Theatre, or the Ireland Funds.
March 21st — International Day for the Elimination of Racial Discrimination
This year is all about “Youth standing up to racism.” This theme honors the young people who protested for racial justice during the BLM marches and are at the forefront of mobilizing their communities to fight discrimination. Donate to the ACLU, the Southern Poverty Law Center, or Fresh Lifelines for Youth. #fightracism #Standup4humanrights
March 22nd — World Water Day
Hosted by the United Nations, observance of this day supports Sustainable Development Goal 6: water and sanitation for all by 2030. Take a moment to remember the incredible value that water has and start the conversation with your customers about what it mans to you. Work towards making water safe and available and help organizations like Water.org or ChildFund.
March 30th — World Bipolar Day
We’re here for opening up the conversation about mental illness and taking the opportunities March gives to spread love to those suffering. The International Society for Bipolar Disorders suggests you take March 30th to reach out and champion acceptance for those with bipolar disorder. Donate to the International Bipolar Foundation or the American Brain Coalition.
March 29th-April 4th — National Drug & Alcohol Week, World Autism Week
With two holidays aligning like this, you have a double opportunity to engage your customers in celebrating with a campaign. We’ll tease these now, and keep an eye out for April’s holiday roundup to learn more. Our suggested charities? Shatterproof, Faces & Voices of Recovery, the Autism Research Institute, and the Turning Pointe Autism Foundation.
Your brand identity is so much more than your product. Connect with your customers by standing proudly for the values that make you unique and improving the world by working together.
Zeno found that consumers are 4X more likely to trust a brand that they think has a strong purpose. Put that purpose on display and build brand loyalty this March by giving back with Shop for Good.