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October Awareness Holidays

We’re off to a really big month. Traditionally known for being “breast cancer awareness month,” it’s got that plus a whole lot more holidays — such as Indigenous People’s Day.

October is a wonderful opportunity to make big changes for the causes dear to your heart.

Keep reading for October awareness holidays and curated nonprofit options you can start benefiting through your store with Shop for Good today.

October Awareness Holidays

October Awareness Holidays

Domestic Violence Awareness Month

  • StrongHearts Native Helpline (U.S.): restoring power to Native Americans impacted by domestic violence by weaving together a braid of safety, sovereignty, and support.
  • Rape, Abuse, & Incest National Network (RAINN): The largest anti-sexual violence organization in the U.S.
  • Women at Risk International Foundation (Nigeria): Founded in response to the high incidence of sexual violence, rape and human trafficking occurring amongst young girls and women across Nigeria.
  • Sexual Assault Center (U.S.): The Sexual Assault Center’s mission is to provide healing for children, adults and families affected by sexual assault and to end sexual violence through counseling, education and advocacy.
  • Womankind (U.S.): bringing critical resources and deep cultural competency to help Asian communities find refuge, recovery, and renewal from gender-based violence.
  • [TRENDING] Futures Without Violence: For more than 30 years, FUTURES has been providing groundbreaking programs, policies, and campaigns that empower individuals and organizations working to end violence against women and children around the world. 


Breast Cancer Awareness Month

  • Keep-A-Breast Foundation: Empowering young people around the world with breast health education and support.
  • [TRENDING] Breast Cancer Research Foundation (BCRF): BCRF’s mission is to advance the world’s most promising research to eradicate breast cancer. 
  • Oklahoma Project Woman: Providing access to breast health care that will facilitate the early diagnosis and decrease the mortality of breast cancer for uninsured women.
  • The Previvor Foundation: To eradicate the information barrier between patient & physician by providing a hub for previvor & survivors to navigate breast health decisions.
  • Susan G. Komen for the Cure: Save lives by meeting the most critical needs in our communities and investing in breakthrough research to prevent and cure breast cancer.
  • Breast Cancer Prevention Partners (BCPP): A science-based advocacy organization working to prevent breast cancer by eliminating exposure to toxic chemicals and radiation.
  • Sisters Network: Committed to increasing local and national attention to the devastating impact that breast cancer has in the African American community.
  • Australian Breast Cancer Research (Australia): At Australian Breast Cancer Research we fund crucial clinical and laboratory based research into breast cancer treatments and patient care. 
  • McGrath Foundation (Australia): The McGrath Foundation raises money to place McGrath Breast Care Nurses in communities right across Australia.
  • Breast Cancer Society of Canada: Dedicated to saving lives and ending breast cancer through patient-focused research.

Pregnancy & Infant Loss Awareness Month

  • BreastfeedLA (U.S.): BreastfeedLA is a non-profit organization dedicated to improving the health and well-being of infants and families in the Greater Los Angeles area through education, outreach, and advocacy to promote and support breastfeeding.
  • Kids in Crisis (U.S.): The agency’s mission is to protect infants, children and teens from abuse and family crisis. To this end, Kids in Crisis provides free, round-the-clock crisis intervention, counseling, and emergency shelter, prevention programs in local communities, and advocacy throughout Connecticut.
  • [TRENDING] Baby2Baby (U.S.): Baby2Baby’s mission is to provide children living in poverty, ages 0-12 with diapers, clothing & all of the basic necessities they deserve.
  • Mamatoto Village (U.S.): offering creative solutions to combating health disparities for Black womxn, moms, babies and their families.
  • Black Mamas ATX (U.S.): ensuring that Black women survive and thrive before, during and after childbirth.
  • The Doula Project (U.S.): providing free compassionate care and emotional, physical, and informational support to people across the spectrum of pregnancy.

Animal & Pet Holidays

  • National Animal Safety and Protection Month
  • Adopt a Dog Month (AH) / Adopt a Shelter Dog Month (ASPCA)
  • National Pet Wellness Month
  • National Pitbull Awareness Month
  • 10/4 World Animal Day
  • 10/29 National Black Cat Day

Recommended Nonprofits:

  • [TRENDING] Much Love Animal Rescue: Dedicated to reducing overpopulation, abuse and neglect of domestic animals.
  • [TRENDING] Best Friends Animal Society: BFAS is the only national animal welfare organization focused exclusively on ending the killing of dogs and cats in America’s shelters.
  • [TRENDING] The Humane Society of the United States (U.S.): The nation’s largest and most effective animal protection organization. We fight the big fights to end suffering for all animals.
  • Nova Scotia SCPA (Canada): The Nova Scotia SPCA is proudly no-kill, so every dollar donated helps house, feed, and train the new crew.
  • Hope for Paws: Hope for Paws rescues animals who are suffering, facing death or extreme danger that nobody else are able to save.
  • Animal Friends: To rescue, rehabilitate and rehome animals in crisis, ensure healthy pets through education, advocacy and affordable services, and inspire a community where the animal-human bond is celebrated and nurtured.


Mental Health Holidays

  • National ADHD Awareness Month
  • 10/7 National Depression Screening Day
  • 10/10 World Mental Health Day

Recommended nonprofits:

  • The Loveland Foundation (U.S.): Showing up for communities of color in unique and powerful ways, with a particular focus on Black women and girls and helping them receive therapy support.
  • Boris Lawrence Henson Foundation (U.S.): eradicating the stigma around mental health issues in Black communities.
  • South Asian Mental Health Initiative & Network (SAMHIN) (U.S.): addressing the mental health needs of the South Asian community in the U.S.
  • Sista Afya (U.S.): providing low-cost mental wellness services that center the experiences of Black women.
  • Asian American Psychological Association (AAPA): This organization is advancing the mental health and well-being of Asian American communities through research, practice, education and policy.
  • Mermaids (U.K.): Mermaids has been supporting transgender, nonbinary and gender-diverse children, young people, and their families in the UK since 1995.
  • Indian Residential School Survivors Society (Canada): A British Columbia (Canada)-wide non-profit organization dedicated to providing First Nations emotional and cultural support services.
  • HIR Wellness (U.S.): We’re establishing a social justice-informed and culturally rooted Intergenerational Healing Approach™ that improves mental health and wellness outcomes for Indigenous and underserved communities.
  • KidsTLC (U.S.): KidsTLC is one of Kansas City’s largest organizations providing children with a continuum of care through innovative and successful psychiatric treatment, community outreach, outpatient behavioral health, autism and wellness programs. 
  • Children’s Helpline (Australia): Australia’s only free, private and confidential 24/7 phone and online counselling service for young people aged 5-25.
  • [TRENDING] National Alliance on Mental Illness (U.S.): NAMI provides advocacy, education, support and public awareness so that all individuals affected by mental illness can build better lives.
  • [TRENDING] Mental Health America (U.S.): MHA is the nation’s leading nonprofit dedicated to addressing the needs of those living with mental illness.
  • [TRENDING] Black Women for Wellness (U.S.): A multi-generational, community-based organization committed to the health and well-being of Black women and girls.


10/11 International Day of the Girl

  • [TRENDING] Global Fund for Women: Global Fund for Women is a champion for gender equality, standing up for women and girls to be strong, safe, powerful, and heard. Since 1987, we have funded nearly 5,000 groups in 175 countries, helping to win rights for millions of women and girls.
  • [TRENDING] I Support the Girls (U.S.): I Support the Girls collects and distributes essential items, including bras, underwear, and menstrual hygiene products, allowing women experiencing homelessness, impoverishment, or distress to stand tall with dignity.
  • Girls Who Code (U.S.): Closing the gender gap in technology and changing the image of what a programmer looks like and does.
  • Girls Health Period (U.S.): Girls Health Period is an organization whose primary focus is to keep girls school and not allowing a period to stop their education.
  • Kids Play International: To promote gender equity through sport and the Olympic values in post-genocide impacted countries.
  • Women at Risk International Foundation (Nigeria): Founded in response to the high incidence of sexual violence, rape and human trafficking occurring amongst young girls and women across Nigeria.
  • Women For Afghan Women (Afghanistan): 20 years strong, Women for Afghan Women (WAW) is dedicated to securing, protecting and advancing the rights of Afghan women and girls.



10/11 Indigenous Peoples’ Day

  • Native American Rights Fund (U.S.): Providing legal assistance to Indian tribes, organizations, and individuals nationwide who might otherwise have gone without adequate representation.
  • Native American Heritage Association (U.S.): Dedicated to helping Native American families in need living on Reservations in South Dakota and Wyoming.
  • Amah Mutsun Land Trust (U.S.): Conserve and restore indigenous cultural and natural resources within the traditional territories of indigenous Mutsun and Awaswas peoples in California.
  • HIR Wellness (U.S.): We’re establishing a social justice-informed and culturally rooted Intergenerational Healing Approach™ that improves mental health and wellness outcomes for Indigenous and underserved communities.
  • Northwest Portland Area Indian Health Board (NPAIHB) (U.S.): eliminating health disparities and improve the quality of life of American Indians and Alaska Natives by supporting Northwestern Tribes in their delivery of culturally appropriate, high-quality healthcare.
  • StrongHearts Native Helpline (U.S.): restoring power to Native Americans impacted by domestic violence by weaving together a braid of safety, sovereignty, and support.
  • Legacy of Hope Foundation (Canada): An Indigenous organization in Canada working to educate and create awareness about the Residential School System, including intergenerational impacts.
  • Indian Residential School Survivors Society (Canada): A British Columbia (Canada)-wide non-profit organization dedicated to providing First Nations emotional and cultural support services.
  • Native Child and Family Services of Toronto (Canada): Strives to provide a life of quality, well-being, caring and healing for children and families in the Toronto Native Community.


Food & Poverty Eradication Holidays

  • 10/1 Coffee Day
  • 10/10-10/16 National School Lunch Week (the second full week of October)
  • 10/16 World Food Day
  • 10/17 International Day for the Eradication of Poverty
  • 10/24 Food Day

Recommended nonprofits:

  • Food First (U.S.): Food First envisions a world in which all people have access to healthy, ecologically produced, and culturally appropriate food.
  • FoodCorps (U.S.): Together with communities, FoodCorps serves to connect kids to healthy food in school.
  • Second Harvest Food Bank (U.S.): To create hope and nourish lives through a powerful hunger relief network, while multiplying the generosity of a caring community.
  • Heart of Dinner (U.S.): Nourishing NYC’s East Asian elders with love and food every week.
  • Food Chain Workers Alliance Inc. (U.S.): A coalition of worker-based organizations organizing to improve wages and working conditions for all workers along the food chain.
  • [TRENDING] Feeding America (U.S.): Feeding America is the nation’s largest domestic hunger-relief organization with more than 200 food banks and 60,000 food pantries and meal programs.
  • FoodShare Toronto (Canada): FoodShare Toronto is a non-profit organization that gets good healthy food and food education to schools and communities.
  • Foodbank Victoria (Australia): Foodbank Victoria is an independent not for profit organisation that sources and distributes healthy food to community organisations across Victoria.
  • World Central Kitchen: Wherever there is a fight so that hungry people may eat, we will be there.

Use these October awareness holidays to talk about your values and those of your customers. It’s a good time to be known for more than just what you sell.

Ready to make an impact?

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